Branding and Murals for Small Businesses
What We Offer
Basic Service
The Atlas Project →
01 — Brand Basics
$1,800
For a business that needs a professional, cohesive visual identity.
You get:
1 primary logo
1 alternate logo
1 simple illustrated logo detail or icon
Color palette
2-font typography system
5-page mini brand guide
1 menu OR menu board design
3 social media templates
The Echo Project →
Basic Service
02 — The Full Brand
$3,000
For a business that wants its identity carried through the customer experience.
You get:
1 primary logo
1 alternate logo
1 illustrated logo/detail
Color palette
2-font typography system
6-page mini brand guide
1 menu OR menu board design
1 storefront sign design
1 custom illustration
1 packaging OR merchandise graphic
6 social media templates
Basic Service
03 — Brand plus Physcial Space
$5,000
This is where your offer becomes different from a normal branding designer.
You get:
Everything in The Full Brand
1 window design
3 custom illustrations
1 hand-painted feature wall up to 40 sq. ft.
Includes $1,000 toward hand-painted mural/window artwork.
If your selected mural exceeds the included $1,000 allowance, the additional amount is approved and paid before painting begins.
REVISIONS
2 rounds of revisions on the logo
1 round of revisions on each remaining deliverable
NOT INCLUDED
Printing, fabrication, installation, photography, copywriting, website design, social media management, or physical painting.
– Former Customer
6-PAGE MINI BRAND GUIDE
Page 1 — Logo
Primary logo
Alternate logo
Correct/incorrect usage
Page 2 — Colors
4–6 brand colors
HEX + CMYK values
Page 3 — Typography
Primary font
Secondary font
Examples of headings/body text
Page 4 — Illustration
Your custom illustration style
Examples of how to use it
Page 5 — Brand examples
Example menu
Example social graphic
Example packaging/signage
Page 6 — File guide
What files you receive
Which file to use for print/web
Basic logo-use instructions
– Former Customer
A LA CARTE
Don't need a full package? No problem.
BRANDING
Logo cleanup / refinement — $500
Custom logo — $900
Logo + alternate logo + icon — $1,200
Color palette + typography — $350
Mini brand guide — $450
BUSINESS MATERIALS
Menu design, up to 2 pages — $350
Menu board design, up to 2 boards — $450
Storefront sign design — $500
Window graphic design, up to 24 sq. ft. — $400
Business card design — $250
ILLUSTRATION
1 custom illustration — $400
3 custom illustrations — $900
Packaging illustration — $450
Merchandise graphic — $400
Pattern / repeating artwork — $400
Sticker design — $200
SOCIAL
6 editable social templates — $500
Additional template — $100
HAND-PAINTED ART
Hand-painted window lettering — from $500
Hand-painted window artwork — from $750
Murals — $25–$40+ / sq. ft.
See mural pricing above for details.
– Former Customer
WHAT'S INCLUDED IN EVERY DESIGN PROJECT?
To keep projects moving smoothly, every service includes:
One kickoff conversation
Defined project scope
Professional design/artwork
Production-ready final files where applicable
The number of revision rounds stated in your package
Final file delivery
WHAT COUNTS AS A REVISION?
A revision is a requested change to the existing direction.
For example:
"Can we make the logo lettering slightly smaller?"
That's a revision.
A completely new direction after approval is not a revision.
For example:
"Actually, can we throw this away and try a completely different logo?"
That is a new direction and may require an additional fee.
BEFORE WE START
You'll receive a project agreement that clearly lists:
What you're getting
What you're paying
How many revisions are included
What you need to provide
What isn't included
Your timeline
Payment schedule
No surprise scope. No guessing.
HOW IT WORKS
01 — YOU INQUIRE
Tell me about your business, what you need, and which package you're interested in.
02 — WE CONFIRM THE SCOPE
We'll make sure the package actually fits your project.
If it doesn't, I'll tell you before you book.
03 — BOOK + DEPOSIT
You receive a project agreement and invoice.
Your project is booked once the agreement is signed and the required deposit is paid.
04 — DESIGN
We work through your package one deliverable at a time.
05 — APPROVE
You use your included revision rounds and approve the final work.
06 — DELIVER
You receive your final files.
For physical artwork, we schedule the painting/installation separately once the artwork and site are approved.
NOT SURE WHICH PACKAGE YOU NEED?
You don't have to figure it out alone.
Tell me:
What kind of business do you have?
What do you already have?
What needs to change?
Do you want anything physically painted or installed?
I'll recommend the smallest package that covers what you actually need.
READY?
LET'S MAKE YOUR BUSINESS LOOK LIKE IT.
Branding. Illustration. Signs. Menus. Merch. Murals.
All working together.
[ START A PROJECT → ]
Every project is quoted and agreed upon before work begins. Anything outside the stated package is quoted separately.
– Former Customer
Get In Touch
If you're interested in working with us, complete the form with a few details about your project. We'll review your message and get back to you within 48 hours.